🔸Individual users

In today's social media-driven world, it is important for businesses and individuals alike to establish a strong online presence. One way to achieve this is by leveraging the power of KOLs (Key Opinion Leaders), KOCs (Key Opinion Consumers), and influencers. These individuals, who have a large following on social media, can help promote a brand, product, or service to a wider audience.

However, having a large following alone is not enough. It is also important to establish credibility on social media. Metrics such as likes, comments, and shares can be used to measure this credibility. For example, a CEO who is active on social media may need to have a certain number of likes and shares on their posts to be considered credible.